Creative OS Use Case Creation Challenge S1

Details

Total Prize PoolTotal Prize Pool: Over 1,000,000 Tapies
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Timeline

Submissions

Judging

Now
Starts when submissions close

Winners announced

Introduction

Campaign Theme and Content Requirements

This “Creative OS Use Case Creation Challenge S1” focuses on real workflows and real-world use cases. Participants may use video or image-and-text content to clearly demonstrate how Creative OS participates in the complete creative process—from requirements, materials, and ideation to generation, revision, and final delivery. Entries should present real operations, creator decision-making, and reusable methods, rather than merely showcasing the final work.

Required Reading and Forms

  1. Before entering: Please read the Creative OS Use Case Challenge S1 Overview for the content requirements, submission process, judging criteria, and reward rules.

  2. After TapTV submission and social publication: After submitting your work to TapTV and publishing it publicly on at least one social media platform, you must immediately complete the Work Submission Form with the TapTV link, social media links, and required work information.

  3. 30 calendar days after first publication: You must complete the 30-Day Performance Data Form; the submitted data will serve as the basis for verifying and settling social media rewards.

  4. Submission deadline: August 15, 2026 at 23:59 (the countdown on the event page prevails).

(1) Core Messaging

  1. Demonstrate a complete creative system. The entry should help viewers understand that Creative OS is a creative execution system that connects ideas, materials, assets, and execution workflows—not just an Agent.

  2. Show real system interfaces. Video entries should continuously and clearly display the Creative OS interface, key operations, and evidence of the process. Image-and-text entries should provide sufficient system screenshots accompanied by step-by-step explanations. Entries must not only showcase the final work or display the brand solely at the end.

  3. Start from a real task. The creative process should begin with a real requirement, existing assets, or scattered materials, rather than only demonstrating a blank Prompt detached from any project context.

  4. Explain the creator’s decisions. In addition to screen recordings of the operations, the entry should explain why a particular method was chosen, what problems were encountered, how revisions were made, and how the result changed.

  5. Provide reusable value. The entry should summarize at least one tip, workflow, or method that other creators can reference.

(2) Recommended Creative OS Capabilities to Showcase

  1. The entry should present a more complete “creative execution system” (Creative OS).

  2. Demonstrate how the Agent organizes directions based on context and how the Agent is used to develop ideas.

  3. Advance generation, image editing, 3D, video editing, and other work within the currently available canvas.

  4. Use Plugins to connect the collaboration ecosystem.

  5. Use Skills or proven workflows to capture and preserve reusable methods.

(3) Requirements for Creating Strong Recall for TapNow Creative OS

Prizes & Awards

Reward Rules

1. Participation Reward

Creators who successfully register and whose accounts pass the basic authenticity review will receive a 500 Tapies participation reward.

Accounts suspected of batch registration or showing obvious abnormalities will not receive the reward. The final decision is subject to the organizer’s review.


2. Entry Submission Tapies Reward Rules

Entry Scores and Rewards

  1. Below 60 Points

    • Evaluation result: Not yet qualified; up to 3 revisions are allowed
    • Reward: None
  2. 60 Points or Above

    • Evaluation result: Qualified entry
    • Reward: 2,000 Tapies
  3. 90 Points or Above

    • Evaluation result: Outstanding entry
    • Reward: 5,000 Tapies

Each creator may receive the base Tapies reward only once. The Tapies rewards for image-and-text entries will be lower than those for video entries. The specific tiers are yet to be confirmed and are subject to the final information published on the campaign page.


3. Social Media Popularity Rewards

Entries that meet the basic submission and social media publishing requirements are eligible for the Social Media Popularity Rewards.

Social media data will be uniformly recorded and settled on the 30th calendar day following the entry’s initial publication. Data from domestic and overseas platforms will be calculated and placed into reward tiers separately. Within the same region, each entry will receive only the highest applicable reward tier, and rewards will not be accumulated repeatedly.

3.1 Domestic Platform Rewards

Applicable platforms: Bilibili, Douyin, Xiaohongshu, WeChat Channels, and others.

Tier 1: 500–999 Total Interactions Across All Platforms

  • Video Tapies reward: 3,000 Tapies
  • Image-and-text entry: 1,500 Tapies
  • Official traffic promotion: RMB 100 in traffic promotion

Tier 2: 1,000–4,999 Total Interactions Across All Platforms

  • Video Tapies reward: 6,000 Tapies
  • Image-and-text entry: 3,000 Tapies
  • Official traffic promotion: RMB 200 in traffic promotion

Tier 3: 5,000 or More Total Interactions Across All Platforms

  • Video Tapies reward: 40,000 Tapies
  • Image-and-text entry: 20,000 Tapies
  • Official traffic promotion: RMB 500 in traffic promotion

3.2 Overseas Platform Rewards

Applicable platforms: Major overseas social media platforms, including X, Instagram, TikTok, YouTube, and LinkedIn.

Tier 1: 100–299 Total Interactions Across All Platforms

  • Additional Tapies reward: 3,000 Tapies

Tier 2: 300–499 Total Interactions Across All Platforms

  • Additional Tapies reward: 5,000 Tapies

Tier 3: 500 or More Total Interactions Across All Platforms

  • Additional Tapies reward: 10,000 Tapies

Overseas promotion support: Once an entry reaches the corresponding reward tier, the organizer will proactively contact the creator to discuss subsequent promotional support.

3.3 Publishing Requirements

Participating content must include #creativeos, #tapnow, #TapTV, and #tapnow竞技场, and must tag the official @TapNow account. Interaction data from domestic and overseas platforms will be accumulated separately and will not be combined across regions.

3.4 Data Calculation

Total accumulated interactions = likes + comments + saves across all submitted platforms within the corresponding region.

Data from domestic and overseas platforms will be calculated and placed into reward tiers separately. Data involving abnormal growth, artificial engagement, deleted entries, or invalid links will not be included in the settlement. If the data displayed publicly by a platform is incomplete, the creator must submit screenshots from the creator dashboard as verification evidence.

3.5 Traffic Promotion Support

  • Official traffic promotion for domestic platforms will be provided according to the table above. The organizer will select the appropriate platform for promotion. Traffic promotion rewards cannot be redeemed for cash or transferred. Reward tiers will be determined based on organic data recorded before the official traffic promotion begins.
  • Overseas platforms do not have fixed traffic promotion amounts. Once an entry reaches the corresponding reward tier, the organizer will proactively contact the creator to discuss subsequent support.

4. Special Awards

The following Special Awards have been added to recognize entries that best demonstrate the real value, reusable methods, and communication value of Creative OS.

4.1 Best Creative OS Innovative Use Award

  • Number of winners: 1
  • Additional reward: 30,000 Tapies + 2 Disneyland tickets
  • Evaluation focus: The use case demonstrates originality, solves a real and specific creative problem, and enables viewers to clearly see the critical role of Creative OS as a complete creative system.

4.2 Best Reusable Workflow Award

  • Number of winners: 2
  • Additional reward: 5,000 Tapies per winner
  • Evaluation focus: The operational process is clearly presented, the method can be replicated by other creators, and it can be developed into a tutorial, workflow, or creative method for long-term reuse.

4.3 Best Creative OS Use Case Presentation Award

  • Number of winners: 2
  • Additional reward: 3,000 Tapies per winner
  • Evaluation focus: The entry authentically presents creative challenges, decisions, revisions, and results. The content has a personal perspective and memorable elements and is suitable for distribution within the community and through official channels.

4.4 Eligibility Threshold

Special Awards will only be selected from entries with a base score of 75 points or above. In addition:

  • “Demonstration of Creative OS Core Value” must score at least 32/40
  • “Authenticity and Process Evidence” must score at least 16/20

4.5 Relationship Between Rewards

  • The same entry may receive no more than one Special Award.
  • Special Awards may be combined with the base Tapies reward and Social Media Popularity Rewards.
  • Special Awards will not be primarily determined by the number of likes, preventing duplication with the Social Media Popularity Rewards.

4.6 Evaluation Notes

Entries will be evaluated based on actual feature usage, process evidence, methodological value, and content presentation.

If no entry meets the standard for a particular award, that award may remain vacant, and the organizer will not be required to fill the available places.

The total Tapies budget for the Special Awards is subject to final confirmation.

Award CategoryPrize BreakdownJudging Criteria
Starter Reward
500 · Successfully register and pass the basic account authenticity reviewRewards will not be issued to accounts suspected of bulk registration or accounts with obvious abnormalities; the organizer’s review result shall prevail.
Best Creative OS Use Award
30000 · Quota: 1 winner, 30,000 points + 2 Disneyland ticketsUses Creative OS in a novel way, solves a real and specific creative problem, and lets viewers clearly see the key role of Creative OS as a complete creative system.
Best Reusable Workflow Award
5000 · Quota: 2 winnersThe operation process is clear, the method can be reproduced by other creators, and it can be developed into a tutorial, workflow, or long-term reusable creative method.
Best Creative OS Use Case Expression Award
3000 · Quota: 2 winnersAuthentically presents creative bottlenecks, decisions, revisions, and results. The content has a personal perspective and memorable points, and is suitable for distribution in communities and official channels.
Qualified Submission
2000Total score of 60 or above
Excellent Submission
5000Total score of 90 or above
Chinese Domestic Platform Popularity Reward - Tier 1
3000 · 3,000 Tapies (video) / 1,500 Tapies (image-text) / RMB 100 traffic boost500-999 cumulative interactions across all platforms
Chinese Domestic Platform Popularity Reward - Tier 2
6000 · 6,000 Tapies (video) / 3,000 Tapies (image-text) / RMB 200 traffic boost1,000-4,999 cumulative interactions across all platforms
Chinese Domestic Platform Popularity Reward - Tier 3
40000 · 40,000 Tapies (video) / 20,000 Tapies (image-text) / RMB 500 traffic boost5,000 or more cumulative interactions across all platforms
Overseas Platform Popularity Reward - Tier 1
3000100-299 cumulative interactions across all platforms
Overseas Platform Popularity Reward - Tier 2
5000300-499 cumulative interactions across all platforms
Overseas Platform Popularity Reward - Tier 3
10000500 or more cumulative interactions across all platforms

Timeline

Submissions

Judging

Now
Starts when submissions close

Winners announced

Introduction

Campaign Theme and Content Requirements

This “Creative OS Use Case Creation Challenge S1” focuses on real workflows and real-world use cases. Participants may use video or image-and-text content to clearly demonstrate how Creative OS participates in the complete creative process—from requirements, materials, and ideation to generation, revision, and final delivery. Entries should present real operations, creator decision-making, and reusable methods, rather than merely showcasing the final work.

Required Reading and Forms

  1. Before entering: Please read the Creative OS Use Case Challenge S1 Overview for the content requirements, submission process, judging criteria, and reward rules.

  2. After TapTV submission and social publication: After submitting your work to TapTV and publishing it publicly on at least one social media platform, you must immediately complete the Work Submission Form with the TapTV link, social media links, and required work information.

  3. 30 calendar days after first publication: You must complete the 30-Day Performance Data Form; the submitted data will serve as the basis for verifying and settling social media rewards.

  4. Submission deadline: August 15, 2026 at 23:59 (the countdown on the event page prevails).

(1) Core Messaging

  1. Demonstrate a complete creative system. The entry should help viewers understand that Creative OS is a creative execution system that connects ideas, materials, assets, and execution workflows—not just an Agent.

  2. Show real system interfaces. Video entries should continuously and clearly display the Creative OS interface, key operations, and evidence of the process. Image-and-text entries should provide sufficient system screenshots accompanied by step-by-step explanations. Entries must not only showcase the final work or display the brand solely at the end.

  3. Start from a real task. The creative process should begin with a real requirement, existing assets, or scattered materials, rather than only demonstrating a blank Prompt detached from any project context.

  4. Explain the creator’s decisions. In addition to screen recordings of the operations, the entry should explain why a particular method was chosen, what problems were encountered, how revisions were made, and how the result changed.

  5. Provide reusable value. The entry should summarize at least one tip, workflow, or method that other creators can reference.

(2) Recommended Creative OS Capabilities to Showcase

  1. The entry should present a more complete “creative execution system” (Creative OS).

  2. Demonstrate how the Agent organizes directions based on context and how the Agent is used to develop ideas.

  3. Advance generation, image editing, 3D, video editing, and other work within the currently available canvas.

  4. Use Plugins to connect the collaboration ecosystem.

  5. Use Skills or proven workflows to capture and preserve reusable methods.

(3) Requirements for Creating Strong Recall for TapNow Creative OS

Prizes & Awards

Reward Rules

1. Participation Reward

Creators who successfully register and whose accounts pass the basic authenticity review will receive a 500 Tapies participation reward.

Accounts suspected of batch registration or showing obvious abnormalities will not receive the reward. The final decision is subject to the organizer’s review.


2. Entry Submission Tapies Reward Rules

Entry Scores and Rewards

  1. Below 60 Points

    • Evaluation result: Not yet qualified; up to 3 revisions are allowed
    • Reward: None
  2. 60 Points or Above

    • Evaluation result: Qualified entry
    • Reward: 2,000 Tapies
  3. 90 Points or Above

    • Evaluation result: Outstanding entry
    • Reward: 5,000 Tapies

Each creator may receive the base Tapies reward only once. The Tapies rewards for image-and-text entries will be lower than those for video entries. The specific tiers are yet to be confirmed and are subject to the final information published on the campaign page.


3. Social Media Popularity Rewards

Entries that meet the basic submission and social media publishing requirements are eligible for the Social Media Popularity Rewards.

Social media data will be uniformly recorded and settled on the 30th calendar day following the entry’s initial publication. Data from domestic and overseas platforms will be calculated and placed into reward tiers separately. Within the same region, each entry will receive only the highest applicable reward tier, and rewards will not be accumulated repeatedly.

3.1 Domestic Platform Rewards

Applicable platforms: Bilibili, Douyin, Xiaohongshu, WeChat Channels, and others.

Tier 1: 500–999 Total Interactions Across All Platforms

  • Video Tapies reward: 3,000 Tapies
  • Image-and-text entry: 1,500 Tapies
  • Official traffic promotion: RMB 100 in traffic promotion

Tier 2: 1,000–4,999 Total Interactions Across All Platforms

  • Video Tapies reward: 6,000 Tapies
  • Image-and-text entry: 3,000 Tapies
  • Official traffic promotion: RMB 200 in traffic promotion

Tier 3: 5,000 or More Total Interactions Across All Platforms

  • Video Tapies reward: 40,000 Tapies
  • Image-and-text entry: 20,000 Tapies
  • Official traffic promotion: RMB 500 in traffic promotion

3.2 Overseas Platform Rewards

Applicable platforms: Major overseas social media platforms, including X, Instagram, TikTok, YouTube, and LinkedIn.

Tier 1: 100–299 Total Interactions Across All Platforms

  • Additional Tapies reward: 3,000 Tapies

Tier 2: 300–499 Total Interactions Across All Platforms

  • Additional Tapies reward: 5,000 Tapies

Tier 3: 500 or More Total Interactions Across All Platforms

  • Additional Tapies reward: 10,000 Tapies

Overseas promotion support: Once an entry reaches the corresponding reward tier, the organizer will proactively contact the creator to discuss subsequent promotional support.

3.3 Publishing Requirements

Participating content must include #creativeos, #tapnow, #TapTV, and #tapnow竞技场, and must tag the official @TapNow account. Interaction data from domestic and overseas platforms will be accumulated separately and will not be combined across regions.

3.4 Data Calculation

Total accumulated interactions = likes + comments + saves across all submitted platforms within the corresponding region.

Data from domestic and overseas platforms will be calculated and placed into reward tiers separately. Data involving abnormal growth, artificial engagement, deleted entries, or invalid links will not be included in the settlement. If the data displayed publicly by a platform is incomplete, the creator must submit screenshots from the creator dashboard as verification evidence.

3.5 Traffic Promotion Support

  • Official traffic promotion for domestic platforms will be provided according to the table above. The organizer will select the appropriate platform for promotion. Traffic promotion rewards cannot be redeemed for cash or transferred. Reward tiers will be determined based on organic data recorded before the official traffic promotion begins.
  • Overseas platforms do not have fixed traffic promotion amounts. Once an entry reaches the corresponding reward tier, the organizer will proactively contact the creator to discuss subsequent support.

4. Special Awards

The following Special Awards have been added to recognize entries that best demonstrate the real value, reusable methods, and communication value of Creative OS.

4.1 Best Creative OS Innovative Use Award

  • Number of winners: 1
  • Additional reward: 30,000 Tapies + 2 Disneyland tickets
  • Evaluation focus: The use case demonstrates originality, solves a real and specific creative problem, and enables viewers to clearly see the critical role of Creative OS as a complete creative system.

4.2 Best Reusable Workflow Award

  • Number of winners: 2
  • Additional reward: 5,000 Tapies per winner
  • Evaluation focus: The operational process is clearly presented, the method can be replicated by other creators, and it can be developed into a tutorial, workflow, or creative method for long-term reuse.

4.3 Best Creative OS Use Case Presentation Award

  • Number of winners: 2
  • Additional reward: 3,000 Tapies per winner
  • Evaluation focus: The entry authentically presents creative challenges, decisions, revisions, and results. The content has a personal perspective and memorable elements and is suitable for distribution within the community and through official channels.

4.4 Eligibility Threshold

Special Awards will only be selected from entries with a base score of 75 points or above. In addition:

  • “Demonstration of Creative OS Core Value” must score at least 32/40
  • “Authenticity and Process Evidence” must score at least 16/20

4.5 Relationship Between Rewards

  • The same entry may receive no more than one Special Award.
  • Special Awards may be combined with the base Tapies reward and Social Media Popularity Rewards.
  • Special Awards will not be primarily determined by the number of likes, preventing duplication with the Social Media Popularity Rewards.

4.6 Evaluation Notes

Entries will be evaluated based on actual feature usage, process evidence, methodological value, and content presentation.

If no entry meets the standard for a particular award, that award may remain vacant, and the organizer will not be required to fill the available places.

The total Tapies budget for the Special Awards is subject to final confirmation.

Starter Reward
500 · Successfully register and pass the basic account authenticity review
Rewards will not be issued to accounts suspected of bulk registration or accounts with obvious abnormalities; the organizer’s review result shall prevail.
Best Creative OS Use Award
30000 · Quota: 1 winner, 30,000 points + 2 Disneyland tickets
Uses Creative OS in a novel way, solves a real and specific creative problem, and lets viewers clearly see the key role of Creative OS as a complete creative system.
Best Reusable Workflow Award
5000 · Quota: 2 winners
The operation process is clear, the method can be reproduced by other creators, and it can be developed into a tutorial, workflow, or long-term reusable creative method.
Best Creative OS Use Case Expression Award
3000 · Quota: 2 winners
Authentically presents creative bottlenecks, decisions, revisions, and results. The content has a personal perspective and memorable points, and is suitable for distribution in communities and official channels.
Qualified Submission
2000
Total score of 60 or above
Excellent Submission
5000
Total score of 90 or above
Chinese Domestic Platform Popularity Reward - Tier 1
3000 · 3,000 Tapies (video) / 1,500 Tapies (image-text) / RMB 100 traffic boost
500-999 cumulative interactions across all platforms
Chinese Domestic Platform Popularity Reward - Tier 2
6000 · 6,000 Tapies (video) / 3,000 Tapies (image-text) / RMB 200 traffic boost
1,000-4,999 cumulative interactions across all platforms
Chinese Domestic Platform Popularity Reward - Tier 3
40000 · 40,000 Tapies (video) / 20,000 Tapies (image-text) / RMB 500 traffic boost
5,000 or more cumulative interactions across all platforms
Overseas Platform Popularity Reward - Tier 1
3000
100-299 cumulative interactions across all platforms
Overseas Platform Popularity Reward - Tier 2
5000
300-499 cumulative interactions across all platforms
Overseas Platform Popularity Reward - Tier 3
10000
500 or more cumulative interactions across all platforms